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Citizens must learn to manage digital media on the Internet in a safe open and obvious. This is the central claim of the forthcoming study whose findings were presented today in Berlin. “It’s important to be aware of security risks of Internet use and to take necessary precautions. However, providers must also ensure that security measures are easy to understand,” says Professor Arnold Picot, Chairman of the co Münchner Kreis-editor. This will benefit both the citizens, because they will realize the importance of their data online and thus their digital identity, in a single cell, as well as society, because electronic processing is carried out faster and easier for the benefit of all citizens. The government should also give a boost to knowledge has changed. Experts believe that the government should do more to inform the public about the risks, rights and obligations regarding the handling of personal data. Scanning requires the promotion of additional powers. According to experts interviewed for the study, key skills more important when it comes to dealing with new media is the ability to find information and to evaluate results. – More than 80 percent of experts believe that these skills become particularly important for educational measures to be necessary - both in academia and in education and continue According to respondents, a policy that is needed to start implementing a comprehensive educational structure editors also recommend the introduction of a driver in the country, standard Internet license and a guide with simple and clear rules for Internet use.

An example of responsible use of new technologies is the new ID card, a tool that was launched in early November to which all citizens to document their identity at any time – online and offline – in a car -determined, transparently and safely. More than 50 percent of German experts estimate that the new ID card will be especially important for e-government, identity document and bank online. The authors say that the widespread acceptance that should be created among the people by providing information and education. This is due to the promotion of individual security of citizens through the Internet will also benefit businesses and institutions in Germany. The authors are convinced that the general acceptance, increased electronic processes due to the confidence of the people growing digital processes to increase competitiveness.

Another demand is that firms more intensive support scanning not only in terms of process optimization, but also to better integrate the development partners and shorten development cycles with open innovation models. To this end, companies will have to train their employees with even greater intensity in the use of digital media and increasingly the application of IT solutions. According to the study, a stable legal framework is needed for digital cooperation between companies, institutions and citizens based on trust.

Experts see huge opportunities for Germany in security technology and mobile broadband Internet. About 80 percent of these experts believe that these trends will be particularly important for Germany’s future economic development. But the influence of ICT industries in classical application areas of e-energy (66 percent), commerce (65 percent) and e-health (63 percent) and embedded systems (58 per percent) is considered very important for Germany by experts. It is in these growth markets promising that Germany has the potential to achieve market leadership and the top. The German economy meets the requirements of system integration and standardization in the areas of security technology and integrated systems, in particular. The same applies to the Internet of things – ie, the electronic networking of everyday objects. However, too often, Germany lacks innovation called hybrid combining new ideas into products and services in new market and business strategies and take.

During the study, 880 experts were consulted on ICT, and current events media in a quantitative survey on the Internet. In addition, 97 experts held talks in an online platform moderate on three main themes this year: “ICTs and competition (s)”, “ICT and security” and “ICT for new business fields.”

All survey results are available to download for free: www.telekom.com/zukunftsstudie. The results were discussed at a meeting in Berlin on November 5 and will be supplemented with additional measures and concrete. The overall results to be included in the process of the summit of the Fifth National IT Summit Federal Government on 7 December in Dresden.

On the “Future of Information and Communication and the Media” study:

The study, “open to the future – open in the future” study was conducted in the framework of long-term project “Future of Information and Communication and the Media” jointly by the editors Münchner Kreis, EHCU, Deutsche Telekom, TNS Infratest , Siemens, Vodafone, SAP, Telefonica O2, ZDF and approach sponsors, VDE, Sony, Deutsche Bank, Opera and Daimler. The project is being supported by the Federal Ministry of Economics and Technology as an official project of the process of the National IT Summit.

About Deutsche Telekom AG

Deutsche Telekom is a leading integrated telecommunications companies in the world with over 131 million mobile customers, around 37 million fixed line network and nearly 16 million broadband lines (at 30 June 2010). The Group provides fixed line, mobile communications and Internet products and services of IPTV for consumers, and ICT solutions for business and enterprise customers. Deutsche Telekom is present in about 50 countries and employs more than 251,000 employees worldwide. The Group generated revenue of EUR 64.6 billion in 2009 – more than half of them outside Germany (December 31, 2009). More information is available online at: www.telekom.com

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Quelle/Source: PMP Today, 05.11.2010

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