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Sarawakian exporters are encouraged to leverage on Malaysia Trade Development Corporation’s (Matrade) e-services which offer bounteous and timely information as well as services capable of boosting a business’ competitive edge on a global scale.

Matrade Sarawak also called for companies which are already members of the agency to update their profiles as well as company contacts for the convenience of interested parties and other users of Matrade’s e-services.

The e-services, which consist of various online applications for the business communities, are accessible via various means that include the internet, SMS, e-mail, and mobile devices such as tablet and smartphones.

These e-services are made available for the convenience of Sarawakian exporters especially those who are based at distant locations from Matrade Sarawak’s head office in Kuching.

During an exclusive with The Borneo Post, Matrade Sarawak director Noor Azian Romlan encouraged local exporters to be more receptive towards this new medium.

“We would like to encourage Sarawak exporters to use this facility as this can be treated as competitive edge for them to get timely trade-related information beforehand,” she explained.

“Leverage on the information communication technology (ICT) development because this will make it more convenient and this era, embracing the development of ICT is relevant for your business.”

Matrade’s e-services span across various channels of communications namely Matrade Portal, Matrade TUBE, MyExport, MySMS and Mobile Apps.

Matrade Portal (www.matrade.gov.my) serves a good platform for Malaysian exporters to promote their products and services as the website has its own database for Malaysian companies and it attracts more than 350,000 visitors with approximately 1.5 million page views in 2012, Noor Azian explained.

"To facilitate users to search for information to their needs, the portal has been categorised according to Malaysia Exporters and Foreign Buyers. The e-Directory of the portal provides profile and images of Malaysian companies’ products and services for free,” she added.

Apart from that, the website also features stories on successful Malaysian exporters to provide greater visibility as well as to motivate Malaysian companies to learn from the success of these featured companies.

Matrade Sarawak noted that it was also currently looking to feature Sarawakian companies on the website’s successful Malaysia exporters segment.

The website also provides online facilities such as applications and registrations to Matrade’s events, trade fairs, exporters training programmes and business matching.

Also, another highlight to Matrade’s e-services is myExport, an online account that is provided for every registered members of Matrade.

“Members will be provided with information on opportunities, information on the market, reports that we have gathered from our trade officers including those overseas, as well as international trade information especially on the global opportunities,” Noor Azian pointed out

MyExport also provides market alerts, trade leads, and international tender notices for the convenience of its members.

Noor Azian further said, “Our trade officers continuously put timely information into this account; listed under the market alert. This timely information is provided so that members can get the latest information and respond ontime.

"This account is also where Matrade can communicate directly to companies/exporters. This online service is only exclusively for exporters who register with Matrade.”

Registration for MyExport and Matrade service are free. The service is also as mobile apps on smartphones and tablets. The app can be downloaded for free and supports Android (PlayStore), IOS (AppStore), and BlackBerry RIM (AppWorld) plantforms.

"We encourage members to activate their MyExport account as well as keep it updated, regularly for the convenience of other users and interested parties of Matrade’s website as well as to promote your company because as your companies’ profiles will be published on there,” Noor Azian advised.

Other e-services such as Matrade TUBE provides guide videos, while MyBayar on Matrade’s Portal provides convenience for exporters to make virtual payments. On the mobile front, MySMS provides information via SMS, and Matrade’s mobile apps include Trade2Media for members of the media.

For more information, call 082-246780 or visit Matrade’s website at www.matrade.gov.my. Alternatively, visit Matrade Sarawak at Menara Grand, Jalan Ban Hock, Kuching or email Matrade Sarawak at Diese E-Mail-Adresse ist vor Spambots geschützt! Zur Anzeige muss JavaScript eingeschaltet sein!.

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Autor(en)/Author(s): Yvonne Tuah

Quelle/Source: The Borneo Post, 17.06.2013

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