He told the Tribune that Bahrain has taken various steps to embrace e-government. "A lot of things are happening, paving the way for digital economy or e-government. Since this requires legislation and tackling of other issues, it would be appropriate that Government officials announce the exact timeframe," he said. He said that Microsoft has been at the forefront since the Bahrain Government showed keenness to embrace e-government. "We are working on various projects in Bahrain but I don't want to release any details prior to the completion of the actual project," he said, adding that there would be numerous economic benefits once the technology is fully transferred at various ends.
Tohme, who is Bahrain to conduct Microsoft Business Solutions Customer Relationship Management (CRM) 1.2 presentations, said that with the launch of CRM 1.2 businesses would be able to take control of their customer relations.
Tohme said that CRM 1.2 was Microsoft's flagship CRM product solution. "This offers businesses with a powerful solution to build and maintain the customer relationships. The CRM has become one of key goals for companies to succeed in their businesses in such a highly competitive environment," he said.
Samir Benmakhlouf, Business Development Manager for Microsoft in Bahrain said: "Businesses in Bahrain deal with large volumes of customer information and often have very little time to process it. If they are not able to manage their customer data in an efficient and timely fashion, this can mean that allocating the right resources for the right customers at the right time becomes a challenge. CRM provides an affordable and flexible solution to this problem, by cutting out the trail of paper notes, card files, ledgers and spreadsheets, and giving businesses a powerful tool to manage customer data in a meaningful and efficient way."
Quelle: MENAFN, 11.03.2004
